Before The Makeup Examiner shares with readers about the 100% Pure Cosmetics Nail Polish Collection, TME has to give a shout out to the brand for making it to the 2014 CEW Eco Beauty Awards finals! For those unfamiliar with the CEW Beauty Awards, they are the equivalent of the Oscars for the beauty industry.
In December, 100% Pure Cosmetics added to an already extensive line of cosmetics with its launch of nail polishes. The nail polish line consists of 20 shades, a topcoat and a basecoat, all of which are free from formaldehyde, toluene, DBP, camphor, and formaldehyde resin.
The Makeup Examiner reviewed four shades from the line that included:
- Pie – A deep and rich red
- Kiss – A fun and sexy hot pink
- 12:51 – A light, kiss of peachy pink
- Innocence- A perfect baby pink
The color hues were a perfect sampling for the line, as they ranged from intense red to light pink. This gave an excellent view of color delivery and wearability of the various shades. All four shades do require two coats, but they go on like glass and are long-lasting! Although TME has not tried 100% Pure Horsetail Base Coat, it contains the herb, horsetail (also called Shavegrass), which is known for its anti-inflammatory, antibacterial, antimicrobial, antioxidant, and astringent properties.
100% Pure Cosmetics is a vegan and organic beauty brand, offers free shipping on all orders over $50, and gives free samples with every order. 100% Pure Nail Polishes ($12) are available at 100% Pure and select retail locations.
