GrandCentralBeauty recently debuted its 3rd niche market skincare product, S.M.A.R.T. Skin Perfecting Mask, which was featured in Birchbox’s March Edition. While a relatively small company, GrandCentralBeautyseems to garnering some big results and a lot of attention. But, what’s all the fuss about? Co-Founders, Ginger King and Jackie Lee launched the brand in March 2013 with an easy concept to bring top-notch spa treatments into the home.
The first thing to note about GrandCentralBeauty is that their products are made with the US and they do not test on animals … only people. Furthermore, GrandCentralBeauty products are paraben-free, sulfate-free, and petrochemical-free. Currently, the brand offers three skincare products -- S.M.A.R.T. Skin Perfecting Mask ($75), S.M.A.R.T. Skin Perfecting Polisher ($38), and S.M.A.R.T. Skin Perfecting Serum+Primer ($68).
Beginning with the Skin Perfecting Mask, it’s easy to use and offers immediate results. Delivered in powder form with liquid booster, it’s as simple as combining the individually packaged powder and booster with cool water, applying to the face for 15 minutes and gently peeling off the mask. TME liked taking time for herself and relaxed during the 15-minutes. I experienced immediate results with smoother looking skin. Skin Perfecting Mask is unisex, so guys … don’t feel left out on this one.
Next up is S.M.A.R.T Skin Perfecting Polisher, which is an exfoliating peel using an exclusive formula containing multi-fruit acids including apple, lemon, sugarcane and orange; along with botanical extracts such as peony, and Japanese tobiko inspired, caviar-like beads. Apply a dime-sized amount onto clean, dry face. Massage face lightly and for 30 seconds until clear sponge beads emerge. Remove gently with fingertips. Polishers can be irritating, but this is one of the few that I’ve found that is gentle and effective!
Lastly, which was just launched in March 2014, is S.M.A.R.T. Skin Perfecting Serum+Primer. This was my favorite product from GrandCentralBeauty! Skin Perfecting Serum+Primer is oil-free and silica-free, and is a multi-use product serving as both a primer and moisturizer. Offering instant hydration, it gave my skin an instant glow and helped my makeup stay put all day. Skin Perfecting Serum+Primer is amazing for under eye circles and puffiness too! It took about a week to see a decrease in the dark circles under my eyes, but this isn’t unusual for skincare and products, and is actually a miracle for The Makeup Examiner who is constant battle against those under eye circles.
The “S.M.A.R.T.” stands for: S – Smooths; M – Moisturizes; A – Anti-aging; R – Redness Reduction; and T – Tones. True! GrandCentralBeauty products are available online at Birchbox and GrandCentraBeauty and select retail locations. GrandCentralBeauty is hosting a launch event at Clyde's. For more information, visit the TME Events page!